I'm interested in the aesthetic value of trash, visual communication and speed of delivery. Collaborations with global brands gives me the opportunity to explore all the above and digital technology the means.
2020 - a tricky year. In collaboration with the Pink Lemonade + Nike + Smallditch to launch Nike Air Vapor Max made out of recycled plastic. So I used some I found on the street.
DuPont - Sorona
I took this as I'm interested in innovative technology applied to industries that need to clean up. And I also got to shoot one of my favourite flower fabrics - the lily.
Gigi X V Magazine X Smallditch
Charity publication in the first months of a global pandemic - we are all finding our feet and Gigi follows me on Instagram, we DM and we make this:
AW2020 not going to lie, another tricky season. I loved this job - total laugh. Just played and made things more trashiony all round for the content of Stella's feed and website.
Harper's Bazaar Japan
Harper's - ahhhh! My dad, my favourite photographers of ALL TIME..it was an immediate yes. To hell with the brief, it happened to be Chanel handbags :) .. ps: they never send the bags btw - ahhhh!
Total pleasure this one, some of my best work to date and I was given all the freedom just to play with the bags. Hard to choose one image but we liked the pins but I adored my great Aunt Joyce's gloves.